Built for regulated retail. Run by operators.
springbig helps regulated retailers turn one-time visits into repeat customers — through loyalty programs, SMS and email campaigns, and the analytics to know what's actually working.
What we do
springbig is a loyalty and lifecycle marketing platform for regulated retailers. Since 2017, dispensary operators, MSOs, and independent shops have used springbig to run their points programs, send SMS and email campaigns, and measure what those programs actually earn.
More than 1,600 regulated retailers across the US and Canada rely on the platform today. The product is deliberately narrow — three connected pillars (messaging, loyalty automation, and insights) built for the way regulated retail actually operates. No 40-module suite, no cross-industry compromise.
How we work
springbig is US-based, operator-run, and privately held. Our team includes engineers, marketers, and support staff who've worked in cannabis retail and CPaaS infrastructure for years. Decisions get made by people who use the product, or who talk to people who do, every week.
We're deliberately small for the surface area we cover — closer to a product team than an enterprise vendor. That means we're honest about what the platform can do today, we ship changes when we say we will, and we don't sell things we can't deliver.
What we believe
- The customer you already have is more valuable than the one you're chasing. Every credible study on retail economics says so. springbig exists to make that math easier to act on.
- Compliance is a feature, not a checkbox. Regulated retail lives with rules that other industries don't. The platform is built with those rules in mind from the ground up, not bolted on.
- Vendor consolidation beats vendor sprawl. Points, messaging, and analytics belong on one customer record. Most retailers we work with are already paying for three tools that don't talk to each other.
- Attribution matters more than vanity metrics. An open rate that doesn't move revenue is a report, not an insight. We measure campaigns against POS revenue, not against themselves.
Get in touch
The best way to see what springbig can do for your stores is a 20-minute conversation. Real reply from a real person within one business day — no discovery-call theater.